In the News

AMERICAN LaFRANCE recently launched its AFFORD lease program, which offers immediate and long-term solutions to fire departments across the United States by combining tax-exempt lease financing with additional incentives. In addition to traditional leasing plans, AFFORD offers a guaranteed trade-in option at no additional cost to departments. For leases set between eight and 10 years, American LaFrance will guarantee a trade-in value to be applied against the purchase of a new apparatus at the time the lease expires. This allows departments to plan accurately for future purchases. Additionally, American LaFrance offers a “Parts Advantage” option where departments can receive parts credits at the time of lease signing to go toward maintenance needed for apparatus in their existing fleet or for the newly ordered truck. Because the parts credits are issued at the time of purchase order and lease signing, the credits can be redeemed immediately, but the first payment on the new apparatus will not occur until after delivery.

The company also announced that Jeff Adams has joined American LaFrance as supervisor of the Ephrata corporate service center in Ephrata, Pennsylvania. His primary focus will be to manage operational and customer service functions. The service center is adjacent to the American LaFrance aerial manufacturing facility, which produces the LTI aerial product line.

Finally, Arata Equipment Company is American LaFrance’s new dealer for northern California, including the San Francisco Bay region. As an American LaFrance dealer, Arata Equipment is authorized to sell new American LaFrance fire products along with providing warranty, service, and parts to departments operating American LaFrance equipment.


E.D. BULLARD COMPANY‘s board of directors has appointed Eric D. Pasch as president and chief executive officer (CEO). Pasch joined Bullard in 1999 as director of finance and was promoted to executive vice president and chief financial officer, positions he held until last year. In January 2011, Pasch was promoted to president and chief operating officer. He succeeds Richard C. Miller, who joined Bullard in 1985. Miller served as the company’s president and CEO beginning in December 1998. Miller will remain an advisor to the company in 2012 and will continue to serve on its board of directors.

HORTON EMERGENCY VEHICLES has appointed John Slawson as president of Horton, following the decision by Dave Lamon, the incumbent president, to ease into retirement. Lamon will remain involved with the business as executive vice president to provide guidance to both Slawson and the Horton management team. Slawson has more than 18 years of experience in the specialty vehicle market, having recently served as president of U.S. Tanker following five years with Oshkosh Fire & Emergency, holding leadership positions in both Pierce Manufacturing and serving as president of Oshkosh Specialty Vehicles.


ALLIED SPECIALTY VEHICLES (ASV) has appointed Peter Guile as CEO. Guile replaces Randall Swift, who has been appointed CEO of Heil Trailer International, Co. Swift will remain involved with ASV as chairman of the board of directors. Guile most recently served as CEO of E-ONE, Inc., a wholly owned subsidiary of ASV, and held a board position with ASV. Guile plans to continue to lead E-ONE for the immediate future as part of his role as CEO of ASV, which designs and manufactures fire trucks, ambulances, terminal trucks, street sweepers, fracturing trailers, school buses, and recreational vehicles under their respective brands.

E-ONE has been awarded, through Techno Feu Apparatus Maintenance, a multiyear contract from the Department of National Defense (DND) Canada, with the first order placed for 12 aircraft rescue firefighting (ARFF) vehicles. Each highly customized Titan Force ARFF vehicle carries 6,000 liters of water and a full complement of foam and dry chemical. The DND specifications include cabs with seating for four, extruded aluminum constructed bodies with electric ladder racks, dual agent booster reels, 10-kW diesel generators, and winterization packages. E-ONE’s Rhino® multiposition bumper turret will also be featured on each ARFF vehicle.

FERRARA FIRE APPARATUS, Inc. has released its 2012 schedule of EVT Fire Apparatus Technician preparatory classes and certification tests, as well as Ferrara aerial and Ferrara electrical service classes. Register for any of the service classes at or call 800-443-9006.

ROSENBAUER received an order from the Saudi Arabian ministry of the interior to supply fire engineering equipment worth a total of $318.8 million. 1,125 vehicles are to be supplied, including boats and other civil defense equipment. The supply contract includes water tankers built to European Standards, as well as pumpers and rescue vehicles manufactured to United States Standards. Heavy recovery vehicles, aerial ladders, boats, and hydraulic rescue equipment have also been ordered. 506 vehicles will be built in Lyons, South Dakota, with the balance to be built in Leonding, Austria; Karlsruhe, Germany; and Madrid, Spain. Non-Rosenbauer-specific items such as boats will be subcontracted to specialist vendors. The order will be fulfilled over several months.

SPARTAN MOTORS announced that Dennis E. Schneider joined the company as vice president, Emergency Response Vehicles. He will lead Crimson Fire. “We are very pleased to see Dennis Schneider joining the Crimson Fire Team, where he will lead our continued growth in the global emergency response market,” says Tom Gorman, chief operating officer of Spartan Motors. “His history of transforming companies through operational expertise, product innovation, and partnership with distribution will benefit Crimson Fire.”

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