By Chris Mc Loone
Watching the Fire Department Instructors Conference (FDIC) exhibit floor take shape is always fascinating. Arriving on the Sunday before the exhibits, one watches one show dismantled with fire service equipment and apparatus coming in door while booths from the previous show leave through another. Exhibitors go to great lengths to give attendees the best possible experience in their booths.
“At Paratech we put a lot of time and effort into trying to create an interesting tradeshow booth that reflects the quality of our equipment and is inviting to attendees to visit,” says Kenneth Nielsen, chief operating officer at Paratech. “I hope that the attendees find the show useful, informative and at times entertaining.”
Creating an inviting environment is benefits exhibitors by attracting visitors, but Nielsen looks at the bigger FDIC picture and the benefits it provides attendees. “As an exhibiting manufacturer, I would say that attendees benefit the most during the exhibit portion of FDIC by being able to see all of the industry’s manufacturers in one place at one time and being able to talk face-to-face with the manufacturers or manufacturers’ representatives,” he says. “Interacting with this many end users—or potential end users—over a three day period is something I look forward to every year.”
At Paratech’s booth this year, the company will showcase its new line of MAXIFORCE G2 air lifting bags and control equipment. According to Nielsen, they come in the same sizes but are loaded with new features including, on the control side, a redesigned pressure regulator. It will also display its new crash axe, which is Paratech’s first design using titanium. “We have been getting great feedback on the design, features, and usability,” says Nielsen, who adds that the company will have a number of smaller product enhancements on display at its booth.
In terms of trends he expects to see emerge from FDIC 2014, Nielsen says, “Trends in the fire service industry are hard to predict. But, we hope to see a lot of new, cost-effective, and innovative products that will help to make rescues faster and keep firefighters safer.”
By Chris Mc Loone